Editorial Process
At Good Caring Canada, we are committed to providing you with trustworthy, accessible, and accurate information so you’re equipped to care for your health and wellness. We use an established Editorial Process to ensure we’re giving you the best possible information.
Our Editorial Process was developed by the Good Caring Canada team. It is the backbone of everything we do.
Our team creates and edits every piece of content based on the 4 pillars of our editorial process. These pillars — (1) earning and maintaining trust; (2) keeping high journalistic standards; (3) prioritizing accuracy, empathy, and inclusion; and (4) continual monitoring and updating of content — ensure that you can always find the timely, evidence-based information you need.
1. Earning and maintaining trust
Health information is easy to find but it can be confusing, overwhelming, inaccurate, irrelevant, or inaccessible. We are here to change that.
We provide content that is trustworthy, accurate, evidence-based, clear, understandable, accessible, empathetic, and actionable.
2. Keeping high journalistic standards
You come to Good Caring Canada to get accurate information about your health, so it is our responsibility to set high journalistic standards. Our research is unbiased, balanced, timely, actionable, research-backed, honest, and comprehensive. We bring forward perspectives with empathy, candor, and respect.
3. Prioritizing accuracy, empathy, and inclusivity
We want to make sure that everything we publish is accessible and understandable to our readers. As such, we rely on a proprietary style guide based on The Economist’s Style Guide. This ensures our writers and editors are focusing on readability, clarity, empathy, inclusivity, real-life application, quality sourcing, and clear citations.
Here at Good Caring Canada, conscious language is an ongoing commitment. We regularly engage with community advocates and research language trends within health communities. We choose our words carefully, seeking to combat stigmas and empower our readers.
4. Continual monitoring and updating of content
Health information is constantly changing. New research emerges, old ideas are disproven, and terminology becomes out of date.
At Good Caring Canada, we continually monitor and update our content to make sure we’re sharing the most up-to-date and accurate information possible. To make this a reality, we have entire teams of editors and experts focused on identifying and updating inaccurate or unclear information.
We perform regular audits of content to address changes in language and medical terminology and trends in health communities.
When a reader alerts us about a potential issue with our content — such as inaccurate, outdated, unclear, or contradictory information — we take immediate action. Our editorial team research the feedback, determine what revisions are needed, and republish the updated content.
Whenever a piece of content is modified, it receives a new date. The modifications may include corrections of minor inaccuracies, addition of new information, replacement of images and sources, or any other change made to improve the value of the content for you, the reader.
At Good Caring Canada, you are our top priority. We strive to be an ally in your journey to health and wellness. Our Editorial Process ensures that we can provide you with the most accurate, relevant, and accessible content possible.
We’re working hard to continually improve, so we want to hear from you if we could be doing better. If you have any questions or comments about the accuracy or usability of our content or feel an article is out of date, you can easily let us know by contacting editor@goodcaring.ca.